Technological advances the past several years have certainly helped smaller businesses. From reducing costs to minimizing delays, automation tools allow smaller entities to compete with the giants in their industry. Despite these improvements, you don’t want to be lulled into a false sense of security of what automation can do to help your business grow.
Month: January 2015
The Dwelling Impact of Indecision on Small Business Growth
I would have published this blog article earlier today – but I couldn’t decide on the topic. Being indecisive, and grappling with it for a few hours, it seemed most fitting to blog about “indecision.”
What entrepreneur hasn’t dealt with indecision throughout the day. It swirls around our cranium, creates confusion, erodes confidence, creates unnecessary stress, and slows small business growth.
Why Every Small Business Needs to Schedule Business Development Time
Business development – the time set aside to work “on” rather than “in” our business. It’s the point when client projects, email, bookkeeping, and admin take a short-term sabbatical to make room for more serious planning and implementation. Not the kind of planning that’s make the day run more smoothly – although that’s important, too – it’s the kind of planning that keeps your business on the right track to your intended goals.
A Small Business Bloggers Loyal Blogging Companions
There’s much more to blogging than selecting a few topics and banging some words out on your keyboard. In addition to the process used to produce top-notch posts on a regular basis, there are also tools that make it easier to blog. For us non-journalist, professional-writer types wanting to share our thoughts, a collection of tools creates a better blog.
How to Create 50 Blog Topics For Your Small Business Blog in 5 Days
One of the challenges expressed by most new small business bloggers is coming up with enough content to satisfy the content calendar and rally around timelines. Content ideas are everywhere. Once you tune into the circumstances that frame your day, the number of ideas that bubble up for your blog is astounding. Sourcing content of value to your reader is easier than you think.
Why We Love Small Business Blogging…And You Should Too!
Which entrepreneur has never had a question that immediately required a trip to Google for an answer? Thanks to the popularity and growth in content marketing, we no longer have to wade through newspapers, magazines, and books to find what we’re looking for. Not only has content marketing changed the entrepreneur’s behavior; it’s changing the buyer’s behavior.
Can Finding Your Market Tier Spark Your Small Business Growth?
Every entrepreneur wants to work with the ideal client. You recognize them immediately! They appreciate your work, believe in your value, and are willing to pay for you’re worth. Most entrepreneurs know how to reach them. The opportunity for entrepreneurs is to be crystal clear on which tier of the market they want to operate for ultimate small business growth.
Say more, you say? Thank you…I shall. Let me tell you about one of our clients. We’ll call him “Bob”.
Buyer Persona: The Ultimate Tool for Small Business Success in a Crowded Market
Marketing online today is much like Where’s Waldo. Your perfect client knows you’re out there somewhere but, like Waldo, your small business is lost in the massive amount of information published. Plus, there are suspiciously similar looking “Waldos” designed to throw your potential clients off course from finding the real deal.