The Anatomy of a Strategic Business Coaching Call


If you’ve never worked with a strategic business coach before, you might be curious what the process of coaching looks and feel like.  Although the experience of business coaching is unique to each entrepreneur, each coaching call follows a similar structure.

Strategic business coaching, done right, is a collaborative process between you and your coach.  Your business coach may function in a variety of roles depending on your needs. At Synnovatia®, we offer a unique role that varies from coach to mentor to advisor to trainer to consultant. Ultimately, the final responsibility to act upon and achieve strategies and goals discussed is up to you.

(Want to experience strategic business coaching first hand? Click here to contact a coach and schedule a free demo.)

Here’s the business coaching call structure we follow at Synnovatia®:

Before the Call

Complete a Strategy Call Prep Form 24 – 36 hours in advance of scheduled call. The Strategy Call Prep Form is an online tool used to:

  • help you become clear and focused on your most relevant needs
  • recap progress towards goals
  • communicate your successes, challenges, and objectives for the call to your coach.

Close your email and/or IM programs immediately before the call to avoid distractions.

Put out the “Do Not Disturb” sign to circumvent interruptions.

Strategy Call Agenda

At the designated time, your strategic business coach initiates the call to you. These can be by phone, Google Hangout, Skype, FaceTime or whatever method you and your coach determine works best. Strategic business coaching appointments vary in duration from 30 – 60 minutes. Here’s the general coaching structure for a 30 minute coaching call.

0 – 3 minutes:  Greeting

Establish desired outcome from the call (In the beginning of the coaching engagement, your coach may take the lead in establishing the call objective.)

3 – 10 minutes: Review progress of previous commitments and/or plan of action

Adjust plans as needed based on feedback received from progress report

10 – 20 minutes: Discuss, collaborate, and brainstorm various strategies to achieve desired outcome

20 – 25 minutes: Determine appropriate plan of action and/or commitment for the week

25 – 30 minutes: Wrap up

Confirm next appointment

Share learning or insight gained from strategy coaching call

Sound simple? It is. Yet the benefits gained are ever-lasting.

Has your curiosity been peaked? Click here to schedule your free coaching demo.

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Brooke Billingsley

Vice President
Perception Strategies

Synnovatia is a strategic coaching firm that is detailed and knowledgeable about business. i have a small business that grew from $150K to $750K because of the goal setting and resources that Synnovatia provided. It saves me years of learning on my own.

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