During the past 15+ years, my love of reality TV has waned – as has the interest of my closest friends and colleagues (i.e. my hairdresser). The reality TV of today seems to be of the ‘same thing – different day’ genre. Take American Idol, The X Factor, The Voice, and now, Duets, for instance (Take them, please!). All of them are merely copies of the original.
How often have you heard, ‘Have a positive mental attitude, and you’ll succeed’? Well, there’s a lot more than believing you’ll succeed in business, as Carol Dweck, a psychologist at Stanford University, discovered from her research.
runs from May 20 – 26, 2012 and is the perfect time to take stock of your collective achievements as small business owners, entrepreneurs, solopreneurs, and owners of microenterprises.
With the explosion of social media, it’s easier (and more cost effective) for small business entrepreneurs to gain exposure to their target audience. Have you considered what happens after they “Like” your small business on Facebook?
For many small business entrepreneurs, pricing is one of the most challenging aspects of their business. Properly pricing your services is a bit like the story of Goldilocks and the Three Bears – What price is too high? What price is too low? What price is just right?