Linkedin is full of lurkers hoping to generate leads and grow their business. They have an online presence (aka profile) but rarely do they engage in a virtual conversation. It’s not enough to “like” a comment or merely “accept” a Linkedin invitation, you have to interact with others to get results. You have to strike up a conversation to build the relationship that creates the trust that leads to the inquiry that grows your business. You have to engage, and here’s how: