How to Shape Sales to Spark Business Growth

Long gone are the days of the “used car sales” approach (with apologies to any colleagues selling cars). Today’s buyer is a different breed.

Thanks to the digital explosion, the sales process is now in the hands of the consumer—no matter what you may think. This new “consumer in charge” phenom begs the question—are you selling in the manner in which your consumer wants to buy?

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5 Consequences to Business Growth When Performance Dives

Have you heard the good news? California is getting rain!

In preparation for El Nino, I recently engaged a local painting firm. Sounds almost as exciting as watching paint dry, doesn’t it? What makes this story valuable is what is to be learned to make sure business growth doesn’t inadvertently suffer when performance wanes.

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