According to Science Nordic‘s James W Vaupel, head of the new Danish Max Planck research center, the 40-hour workweek is outdated. Professor Vaupel believes a 25-hour workweek is sufficient. The notion of a 25-hour workweek, although eerily tempting to most small business owners, sends shock waves through the small business community. Is a 25-hour workweek just wishful thinking on behalf of a professor who is likely tenured and possibly never run a small business or is it a brave, new, creative reality?