When it comes to engaging a business coach, there are a multitude of choices available. What really matters, however, is whether or not the business coach you engage actually makes an impact on your business. You’ve made a substantial investment in your business therefore, you’ll want to perform some due diligence in researching business coach candidates and ensuring that the one you select is a valuable asset to your business. In order to do this, you need to know what makes an effective business coach to begin with to give yourself a starting point for measuring potential candidates.