A Strategic Business Coach’s Message to the Accidental Entrepreneur

The recent economic downturn has found highly-skilled professionals on the unemployment line. With employment options limited, inventive professionals exercised their ingenuity and launched their own business.  In fact, the US Census Bureau states that small businesses without payroll – those who classify themselves as free lancers, self-employed, or solopreneurs – make up 70% of America’s 27 million companies with annual sales of $887 billion. To you we say, Welcome!

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What Your Business Can Do to Avoid Extinction

Several years ago, the explosion of the internet caused several industries to become extinct. Some business owners, like those in travel, found themselves without a business. Recently, the Huffington Post released an article entitled, America’s Ten Disappearing Industries, outlining the industries most likely to become a thing of the past. On the flip side, the Council of Economic Advisors (CEA), released their report of the industries looking to grow today and in the future.

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5 Factors That Boost Your Website Bounce Rate

Website bounce rate is one of the most important metrics you should be tracking in your analytics. Bounce rates tell you what percentage of visitors click-away after viewing only one page of your website. This is obviously a critical statistic when you are trying to convert browsers into buyers. A simple mistake in your website strategy and design can send visitors away even if you have the best product or service in your industry.

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A Strategic Coach Talks about Developing Trust that Endures

As an entrepreneur, it’s likely you’ve “sensed” when an aspect of your business was not working well. Something was off.  You may not have been able to put your finger on it but, one thing was certain, it created a sticking point for your business. Whether it was a marketing tool, a client, an event, a group membership…your gut was speaking to you, telling you something wasn’t fitting as well as it could. Unfortunately, the importance of trusting your gut isn’t a strategy you’ll find in many business schools. Yet, it’s one of the most effective tools in a successful business.

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Strategic Coach Uses Drafting to Accelerate Business Growth

A few years ago, I participated in the Amgen California Coast Classic. The bike ride began in San Francisco and ended in Los Angeles.   I know what you’re thinking! What sane person rides 525 miles in 8 days – on purpose?  Besides it being a fundraiser for the Arthritis Foundation, it was a fun and exciting personal challenge. Although I’m not Lance Armstrong, I did employ a technique used by professional cyclists to improve my performance – drafting.

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